Whether you’re designing a store from the floor up or looking to change things up in an existing store, custom casework offers multiple advantages.
You can’t change the size, shape, or other permanent features of your store’s interior. Unfortunately, the chances of standard fixtures fitting those dimensions perfectly are minuscule. You’ll have to make do. And you’ll still have to invest time and money in customizing the fixtures with paint, etc. to match your interior scheme.
Custom casework gives you more options, right from the get-go:
You can create one-of-a-kind fixtures from any material – wood to metals, fabrics to marble or stone, glass or acrylic or polycarbonate. Any shape or size. A rainbow of colors and finishes and special touches. All built-in.
Custom casework elements can be constructed for portability, so you can easily change your store design for seasonal promotions or other temporary needs. Enclosed and locking cases protect small and valuable merchandise.
Which brings us to another important advantage: store fixtures have to fit your merchandise as well as your physical space. The size, shape, and texture of your products all determine which types of fixtures will show things off most enticingly. Yes, you can get every conceivable type of stock fixture and accessory, but once again, they won’t be exactly what you want.
Custom design takes a holistic approach to your store design, helping you create a layout that entices shoppers in the door and leads them on a fruitful journey through your displays. Using a custom design expert also helps you avoid common layout mistakes.
Visual impact sets the stage for a satisfying customer experience that turns browsers into buyers. How?
With custom casework, you can achieve the best of both worlds – a stunning, irresistible store with equally irresistible displays that sell, sell, sell.