Sometimes the perfect retail store is actually a kiosk cart. By now, anyone who follows retail trends (or frequents their local mall) knows these small establishments can be just as lucrative as a brick-and-mortar store. And they offer alternatives...
Big, bulky products are easy for shoppers to see. But when your mall kiosk business specializes in the small stuff – jewelry, watches, electronics, and so on – you have two merchandising issues to contend with. Your tiny merchandise has to be...
You’ve established the basics for your retail kiosk – where it will be located, the general size, and the overall shape. Now it’s time to choose the elements that will transform that space into a business and brand that are uniquely yours. Retail...
Shoplifting is a given in retail. Nationwide, it’s responsible for billions of dollars in losses. Sooner or later, your store will probably get hit, but that doesn’t mean you should resign yourself to theft. You can take proactive loss prevention...
The goal of POP displays is not to warehouse goods for sale, but to create an instant connection with shoppers. Powerful displays catch their eye and generate a response. Hey, I need that! Or Hey, that’s a good idea. They’re drawn closer. They pick...
Think you’d be good at retail? Know you’ll be great at retail? Either way, a kiosk is an excellent way to get started without making a huge investment. Kiosks may be retail in miniature, but they can be very lucrative businesses — if you plan...
Establishing a mall kiosk business may be simpler than opening an inline store, but it’s still a complex process. You have to get things right in order to succeed. Picking the right partner to create your kiosk is essential, because you need a...
Merchandising is a complex process. What works best for your store depends on your clientele and what you sell, but it’s always a blend of science and psychology. You need to be smart about merchandising throughout your store, but given the...
Shelves and tables or countertops are great choices for displaying many different types of merchandise. But sometimes you want items to be “indoors” – displayed where customers can easily see them, but not immediately touch. That’s where display...
When it comes to merchandising in retail stores, there is one overriding principle that applies to all store types: don’t overdo it.
You want your store to look plentiful. The minute shoppers step inside, they should get the idea there is a lot to...