Palmer Retail Solutions Blog

Smartphones and similar small electronics have changed dramatically in recent years. Surprisingly, though, the most successful merchandising tips for these products have not changed. More than ever, people want to handle the devices, to check...

Valentine's Day is a wonderful holiday for many retailers. With last-minute shoppers and impulse (or guilt) purchases galore, there are so many selling opportunities. End caps are proven winners when it comes to retail merchandising because they...

Mannequins have long been a popular way to display apparel in retail stores because customers can easily visualize entire outfits, fully accessorized. But mannequins are costly. If you don't have the budget to buy a bevy of traditional...

If your retail stockroom is messy or poorly organized, you can lose track of inventory and lose sales, too.

It’s time to take stock, as they say, and get that stockroom organized, so you can be less frustrated and more productive. Even if your...

Big box stores are not particularly concerned with “atmosphere.” Their brands are based on having a lot of stuff, displayed warehouse-style to give the impression (correctly or not) that selection is big and prices are small. It’s a...

You don’t have to be in the retail business long to hear – over and over again – how important it is to keep your store fresh. Typically, this advice refers to merchandise displays, but the same holds true for your store fixtures.

When starting a business, it's important that your space doesn’t look "thrown together." You want to look professional, whether your space is a dental office, business office, or retail store. Most small businesses have only one location, so you...

If you're in the retail business, you know that product storage can often be a challenge. While it's important to have items on display, you don’t want to put all of your inventory on the shelves, because over-stocking looks cluttered and could...

What inspires customers to buy? Understanding the psychology of shopping helps you create visual displays that not only grab attention but encourage customer purchases. Sales are what keep your store in business. And research shows that...

Your store’s brand is a composite of many factors – the products you sell, the way you present them to shoppers, the way you treat customers – it’s your reputation. And custom signs visually represent and reinforce your brand, often in ways...