Palmer Retail Solutions Blog

Ahhhh, those impulse purchases. Retailers are loving them more than ever, because shoppers are gravitating to them more than ever. Today’s customers want to make last-minute, in-store decisions. And since your well-placed point of purchase...

Retailers talk a lot about visual merchandising, usually in terms of store fixtures and display design. But how do you decide which products to display in specific locations around your store? Product placement has a tremendous influence on sales,...

Studies show shoppers are waiting until they arrive in your store to make buying decisions. And the percentage of their purchases made on impulse is growing, too. That means retailers have greater opportunity than ever before to influence...

By definition, your store’s brand is “custom.” There is no other retail entity exactly like yours. Every single thing about your store, from the merchandise you sell to the way you treat customers, creates your unique brand. After all, when people...

Feeling the strain of heavy competition? You simply must make your merchandise stand out, or it won’t sell, no matter how great it is. Presentation is everything. You have to catch your customer’s eye, beckon them closer, and get them to pick up...

Point of purchase displays used to be something of an afterthought for retailers – a chance to sell a few little extras to customers as they were in the process of paying for their purchases. But POP displays have come into their own in recent...

In many ways, shopping has changed dramatically over the years. The merchandise you sell, the way you promote it and the very appearance of your store are all quite different than a generation or two ago. It stands to reason that the tactics you use...

Shrinkage is an ongoing concern for every retailer. Using multiple types of theft prevention techniques will do the most to minimize your losses. So, check out these easy tips to limit shrinkage and maintain your profits.

1. Create a...

Custom acrylic fabricationis more popular than ever for retail display applications. It's surprisingly versatile, it’s affordable, and it can give your store and merchandise a distinctive look and feel. Because you can do almost anything with...

Anyone in business appreciates retail sales tips from those with more knowledge and experience. But not every word of advice or “truism” is worthy of your appreciation. We’ve pulled together 7 retail sales tips and “facts” you should definitely...