Palmer Retail Solutions Blog

Valentine's Day is a wonderful holiday for many retailers. With last-minute shoppers and impulse (or guilt) purchases galore, there are so many selling opportunities. End caps are proven winners when it comes to retail merchandising because they...

“Shrinkage” may be a polite euphemism for theft, but when merchandise goes missing, it’s no joke. Loss prevention is crucial for any business owner, so it's important to stay up-to-date on the latest trends. The busier your store is, the more...

Mannequins have long been a popular way to display apparel in retail stores because customers can easily visualize entire outfits, fully accessorized. But mannequins are costly. If you don't have the budget to buy a bevy of traditional full-sized...

If every customer paid with a card, retailers would be happy. You see, handling cash at your business can actually cost you money. Think we’re exaggerating? Research from IHL Group reveals the true cost of cash for retail stores runs anywhere from...

We know that color and music have a big impact on our shoppers, but what about store layout? Does your store layout really influence your customers? It does — in both positive and negative ways! Understanding the psychology of store layouts will not...

For years, technology has transformed the retail landscape, in large part because it created serious online competition. But now, technology is also transforming retail inside brick-and-mortar stores. The Internet of Things (IoT) is here — it’s...

For retailers, the post-holiday return rush can be almost as overwhelming as the initial sales action. So, it may be difficult for you to use the words “happy” and “returns” in the same sentence. But, rejoice! With a new outlook on customer returns...

Deciding on the best location for your cash wrap counter is one of the most important decisions you’ll make as a retailer. You want to ensure cash wraps are conveniently located and easy to find, whether you have just one or several throughout your...

The heavy-duty retail season is almost upon us. Your displays reflect football, Halloween, and Thanksgiving. And then – literally overnight – it’s Black Friday, the beginning of that all-important Christmas rush. Yikes!

Busy as you are, you have to...

Store design and visual merchandising work together to sell your products but only if you arrange things strategically. A planogram is the centerpiece of that effort. It organizes your store so people can find products, and it helps you place items...