Palmer Retail Solutions Blog

8 Tips for Choosing Merchandise for Your Point of Purchase Displays

A lot of thought and work goes into successful retailing. It all comes together at the point of purchase – when your customer decides to pick up an item and put it in their basket. Point of purchase displays (or POP displays) have become an...

How to Use Your Point of Purchase Displays Effectively

If you have a store, you have point of purchase opportunities. It’s that simple. Whether you are a grocery store, restaurant, or auto dealer, the place people pay is a place people can be influenced – especially for impulse purchases. So, given...

Boosting Sales with Point of Purchase Displays

Retailers have always known that point of purchase displays deliver strategic sales value, but now POP is more important than ever. Competition is tough, no matter what you sell or how big your store. Displaying merchandise in ways that make...

Secrets to Successful Point of Purchase Displays

7 Tips to Drive Sales with Point of Purchase Displays

In order to create point of purchase displays that really “POP,” you have to think like your customer. Look at your store through their eyes. Who are they? What do they want and expect from...