Palmer Retail Solutions Blog

10 Ways to Boost Seasonal Sales with Point of Purchase Displays

Retailers know that impulse buying is bigger than ever, year round. Normally we think of impulse items as opportunities to catch the shopper’s eye with merchandise they were not even thinking about. But during the year-end holidays, shoppers are...

8 Tips for Choosing Merchandise for Your Point of Purchase Displays

A lot of thought and work goes into successful retailing. It all comes together at the point of purchase – when your customer decides to pick up an item and put it in their basket. Point of purchase displays (or POP displays) have become an...

How to Use Your Point of Purchase Displays Effectively

If you have a store, you have point of purchase opportunities. It’s that simple. Whether you are a grocery store, restaurant, or auto dealer, the place people pay is a place people can be influenced – especially for impulse purchases. So, given...