Palmer Retail Solutions Blog

How To Pick Boutique Fixtures That Align With Your Brand

Big box stores are not particularly concerned with “atmosphere.” Their brands are based on having a lot of stuff, displayed warehouse-style to give the impression (correctly or not) that selection is big and prices are small. It’s a...

3 Loyalty Programs That Actually Help Retain Customers

You created a rewards program for your store. So what? Did you know that most customers don’t bother with these programs because they’re too much work and not worth the effort? (If you track customer data – and you should – you do know this.) It’s...

Loss Prevention: Why Theft-Prevention Is a Must for Technology Retail

When it comes to new technology devices, customers love to try them out. While it's great to give them access, it also makes those products more vulnerable to theft. And theft is a problem no retailer can afford to ignore.

Retail Rx: How Often Should You Update Your Store Fixtures?

You don’t have to be in the retail business long to hear – over and over again – how important it is to keep your store fresh. Typically, this advice refers to merchandise displays, but the same holds true for your store fixtures.

Maximize Wall Space With These 8 Store Shelving Tips

Necessity is the mother of invention, right? So when you’re faced with a limited amount of space in your retail store and you need to display or stash more merchandise, you have to get creative. Shelving is a great solution. It not only houses and...

The Do's and Don'ts of Lighted Signs In Retail Stores

Your retail store could be filled with the most marvelous merchandise ever, but without the help of well-crafted, well-placed signage, shoppers will have a tough time finding what they want or need. Not to mention finding that extra “something,”...

Cross Merchandising: The Do's and Don'ts of Retail Pairing

Cross merchandising is a proven winner when it comes to increasing sales across all types of retail stores. You probably know that part, but it's actually a double win because it also adds value for customers.

Although some people enter your store...

The Art of Clienteling: How to Build Relationships with Key Customers

Clienteling. Did you just ask yourself, “Is that a real word?” It’s not only a real word, it’s the concept that could take your store to the next level when it comes to building customer loyalty.

Clienteling is the art of creating customer...

Green Retailing: 6 Hacks to Make Your Store More Environmentally Friendly

“Environmentally friendly” can mean a number of things for a business. You can waste less, reuse or recycle more, or even work in other ways to reduce your store’s carbon footprint. It may seem like a tedious chore even though it’s for a good cause,...

What to Look for When Buying Retail Display Cases for Your Business

Retail display cases are some of the most versatile fixtures you can choose for your store. They show off products beautifully, while protecting them from theft, damage, or germs. Because there are so many design options available to you, it’s...