Big box stores are not particularly concerned with “atmosphere.” Their brands are based on having a lot of stuff, displayed warehouse-style to give the impression (correctly or not) that selection is big and prices are small. It’s a...
Clienteling. Did you just ask yourself, “Is that a real word?” It’s not only a real word, it’s the concept that could take your store to the next level when it comes to building customer loyalty.
Clienteling is the art of creating customer...