You’ve ordered the hottest – and the coolest – merchandise for your retail store’s holiday season. Your custom store fixtures are in position – poised to entice shoppers through your door and lead them through your wondrous selection of goods. But...
There are many types of retail store fixtures and even more types of merchandise, but that doesn’t mean every fixture is well-suited to sell every product. It’s a matching process, like assembling the perfect outfit. The more thought you give to how...
A lot of thought and work goes into successful retailing. It all comes together at the point of purchase – when your customer decides to pick up an item and put it in their basket. Point of purchase displays (or POP displays) have become an...
At the rate technology is advancing, interactive kiosks may soon become commonplace in all industries. It’s already hard to imagine a type of business where touchscreen displays and digital signage wouldn’t contribute to employee productivity and...
End cap displays are not only an effective merchandising tool for grocery and other very large stores. Or at least they shouldn’t be. Virtually every type of retailer should be using end caps in some way for one simple reason: they can significantly...