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Are your fitting rooms costing you sales? You spent countless hours choosing the perfect store fixtures, layout, and décor. You create fresh, tempting merchandise displays. But does all that ambiance and excitement end when customers head for the...
If you're in the retail business, you know that product storage can often be a challenge. While it's important to have items on display, you don’t want to put all of your inventory on the shelves, because over-stocking looks cluttered and could...
Spring and summer are often the seasons of romance. Many couples are getting engaged, others are shopping around for wedding bands for their upcoming summer weddings. Because rings are such a personal investment, couples want to shop up close and in...
It’s important to think of your retail store’s signage as a comprehensive system. You could place random signs around the store, but without cohesive design and obvious purpose, they will simply add clutter and confuse customers.
As a business, you want visitors to feel welcome and comfortable. Your reception desk is crucial because it's often the first thing people see when they walk in. The desk itself, and your entire reception area, deliver an instant message about your...
There’s more to retail merchandising than stocking shelves. Successful retail merchandising is really a holistic approach to offering what your customer wants to buy, at the time they want to buy it, at the price they want to pay for it, and in a...
Visual merchandising may be a key to retail success, but don’t overlook the role other senses play in your customers’ in-store experience and decisions to buy. Incorporating seasonal sensory cues can motivate shoppers to snap up your spring sale...
Thinking about opening a retail store? Sometimes a kiosk is the best way to go! There are many products that simply do not warrant an entire store, but they can be a match made in heaven when it comes to kiosk sales.
In retail today, the big trend is toward offering the best possible customer experience. But “experience” isn’t just the latest buzzword, it represents a dramatic shift in what shoppers expect from retailers. So much so that mall developers are...
Retailers know that sales increase when customers engage with the merchandise. Everyone wants to give new products a test drive, and that includes kids. Especially kids. They just naturally pick things up and check them out. Toy stores that cater to...