Palmer Retail Solutions Blog

Kathy Heil

Recent Posts

7 Retail Technology Trends You Must Pay Attention to

Whether it's bypassing the checkout lane with GPS-driven, mobile app technology or using automated electronics to change price tags, technology is revolutionizing the retail industry. As a retailer, it’s crucial to keep up with these technology...

Go Green, Save Green: How Sustainability in Retail Can Save You Money

Customers have always cared about your store as a place to find desirable merchandise. But these days, consumers are thinking about your store in a more holistic way. Are you a good neighbor? Working toward sustainability in retail can attract...

How Retail Shoppability Factors into Unplanned Buying

As a retailer, don’t you just love it when customers buy more than they had intended? Impulse purchases account for a significant percentage of sales, in all types of retail stores. Brick and mortar stores benefit even more than online sites. By...

8 Ways Store Fixture Design Can Enhance Customer Experience

Store fixtures don't just hold merchandise. If that was their only role, every store would look like a warehouse. Instead, well-chosen store fixtures solve physical challenges within your store, address specific shopper needs, and create...

The Psychology of Cash Wraps: Configurations and Merchandise That Sells

Psychology plays a key role in the success of your retail store — from the display windows that beckon potential customers inside, to the way you display merchandise, to the location you choose for your cash wrap counter. This final step in your...

How to Better Prepare Your Business For The Back to School Season

It’s only mid-summer. Kids certainly aren’t thinking about school, and your employees probably aren’t, either. But retailers know that – mid-summer or not – many families are already shopping for school supplies and clothes. As management, you’re...

How to Run a Successful Mall Kiosk in an Internet World

Approximately 42% of U.S. consumers research products and services online and buy online as opposed to the 14% that prefer to research online but buy in-store. That's a large online customer base. But what does that mean for mall kiosks? How do you...

5 Ways to Stop Self-Checkout Theft

The advent of self-checkout stations has given retailers yet another reason to worry about loss prevention. Self-checkout is generally promoted to shoppers as a time-saver. But many customers are using these systems to save money, too — by stealing...

Clearing the Clearance Rack: How to Move Products Quickly

Clearance racks are important in retail, although not ideal. They help move outdated and unsold products out of the store to make room for new products. They also give you one last chance to recoup some of your original investment in that...

Can Social Media Drive In-Store Customer Engagement?

Did you know approximately 68% of U.S. adults use Facebook — most of whom access it every day, three-quarters of U.S. adults use YouTube, and 35% of the same demographic use Instagram? And these numbers only increase when specifically talking...