Palmer Retail Solutions Blog

Leveraging the Shopping Behavior of Millennials

Create a retail environment that attracts millennial shoppers.

If your retail store is looking to target millennial shoppers, it's worth your time to customize the environment to suit their needs and spending habits. Millennials, born between 1980...

Retail Trends for 2014

In-Store retail trends for 2014.

Not all retail trends involve technology upgrades. People remain a dynamic component when it comes to shopping, and people are what will be shaping retail trends as we move into 2014. Online shopping provides...

2014 Digital Trends for Self-Service Kiosks

Top 2014 trends for self-service kiosks.

It's critical to remain competitive and innovative within the kiosk industry. Self-service kiosks should constantly evolve to provide users with newer and better benefits. Kiosks touch points allow brands to...

An Interactive Kiosk Case Study: WestJet Christmas Surprise

WestJet uses digital kiosk to grant Christmas wishes.

A viral video that gained millions of view in the span of a few days highlights the functionality of interactive kiosks. WestJet, a Canadian airline, pulled off what they are calling a "Christmas...

Remaining Innovative in Retail: StorePoint 2014 Event

Palmer Retail Solutions mission is to offer our clients the absolute best combination of innovation, quality, service and value for our diversified custom store fixtures and merchandising displays. Palmer has been designing and producing retail...

Increase Holiday Sales with Digital Displays

Use digital displays this holiday season.

Clear, concise, and compelling signage can be your greatest asset to drive customers to your retail store this holiday season. Signage gives customers a reason to choose your store over the endless line of...

How to Prepare Your Store for the Holiday Season

Holiday Tips for Retailers

Add fun and festive decorations to your retail store this holiday season.

The holiday season creates a competitive landscape amongst retail stores. Everyone is looking for the perfect gift. Customers are hustling and...

Holiday Marketing Stats for Retail Stores

Numbers to know this holiday season for retail stores.

The holiday season is here and as a retail store, there are some numbers you need to know in order to make marketing decisions. How should you reach your customers? How soon should you start...

How to Communicate with Retail Customers

Kiosks Connect Retail Stores with Customers

Consumers are inundated with mediums in which to receive messages. As a retailer, you can utilize tweets, Facebook messages, emails, direct mail, in-store signs, word-of-mouth, and more. Which medium do...

How to Decrease Employee Turnover in a Retail Environment

Tips to Retain Retail Employees

Finding the perfect retail employee is a challenge in itself. Retaining those positive and effective employees is a ongoing effort. According to estimates by the US Department of Labor, it costs as much as one-third...