Palmer Retail Solutions Blog

9 Ideas for Valentine’s Day Merchandise for Your Retail End Caps

Retail end caps naturally attract shoppers. Filled with the right merchandise, they’re proven winners, all year long. Four types of merchandise are considered ideal for end caps. Valentine’s Day merchandise is the perfect choice, because it fits...

Here’s What You Can Do to Retain Customers After the Holiday Season

If you’ve done a great job of marketing and merchandising for this holiday season, you will undoubtedly attract shoppers new to your store. Will they love their entire in-store experience as well as your selection? That’s the way to retain...

7 Tips for Happy Employees During the Holiday Shopping Season

Your employees are a reflection of your business. When they’re upbeat – friendly, helpful and efficient – shoppers just naturally want to spend more time in your store. But the holiday season can take its toll on even the best of us. These 7 tips...

11 Things You Need to Know About Holiday Loss Prevention

Your store looks fabulous. It’s sure to attract maximum attention and sales from holiday shoppers. But this is the time of year when your store is most attractive to thieves, too. Vigilant holiday loss prevention is the only way to ensure you...

7 Examples of Awesome Holiday Store Layouts

Retail competition is fierce this time of year. Shoppers are out in force, and they’re on a mission, looking for the season’s must-haves, but also new ideas to take their homes, themselves and their gift-giving to a new level. Your holiday store...

Tips for an Efficient Cash Wrap Counter This Holiday Season

In an earlier article, we talked about ideal placement for your cash wrap counter. Now let’s look at how you can make that space more efficient this holiday season. The cash wrap counter is both your last interaction with today’s customer and a...

Where to Put Your Cash Counter to Optimize Holiday Sales

There is no universally perfect location for a cash counter, simply because retail stores are different. Merchandise is different and the size and shape of your space are different. Nonetheless, there are some universal truths about placement of...

Preparing Your Mall Kiosk for Seasonal Sales

‘Tis the season for holiday sales. Is your mall kiosk prepared to make this a banner season? Traditional retailers have to create fabulous window displays to make a standout impression on shoppers. Your kiosk, however, is a 360-degree “window.”...

Using Store Displays to Optimize Post-Holiday Sales

Whew! By the end of the holiday sales period, every retailer is more than ready for a break. All you can think of is getting off your feet. But while you richly deserve some slack time, you’ll be missing out on potentially lucrative...

Retail Sales Tips: 10 Ways to Use End Cap Displays to Boost Seasonal Sales

End cap displays aren’t just for grocery and big box stores populated with gondolas as primary fixtures. You can create an end cap anywhere you have back-to-back displays. That makes them supremely versatile. End cap displays are also proven...